Apollo Tyres has commenced a comprehensive pan-European out-of-home (OOH) marketing drive for its all-new Vredestein Ultrac Pro ultra-ultra-high-performance summer tyre. The campaign kicked off with a spectacular 3D-effect animated display…

Pirelli will be present at The Tire Cologne 2024 to exhibit new products and technologies for high performance cars and motorcycles on a 400 square metre stand (Hall 06.1, Stand…

This Earth Day, independent tyre wholesaler Oak Tyres is excited to reveal it has reached a new benchmark, offsetting 5,200 tonnes of carbon dioxide equivalent (CO₂e) emissions in association with…

Goodyear has announced the launch of the Drive Results Tour 2024. Through showcasing its flagship mobile showroom truck and deploying a special fleet of Drive Results Vans, the tour will…

ZC Rubber (Zhongce Rubber Group Co., Ltd.), one of the world’s leading tyre manufacturers, is set to revolutionise the electric vehicle (EV) tyre market with the launch of its new…

Giti Tire’s European truck and bus portfolio has utilised its latest tyre launch to highlight a move to a range of tyres delivering vastly improved Rolling Resistance Coefficient (RRC) –…

Giti Tire’s European truck and bus portfolio has utilised its latest tyre launch to highlight a move to a range of tyres delivering vastly improved Rolling Resistance Coefficient (RRC) –…

The FIA World Endurance Championship will race at Imola for the first time this weekend. The historic venue replaces Monza as the Italian round of the championship which has held…

This weekend marks the start of the 2024 FIM Endurance World Championship (EWC) season, with Dunlop once again the tyre supplier to the majority of teams competing at the 24…