Apollo Tyres Ltd has achieved a marked increase in ‘Brand Strength’ in India, its domestic market, according to new independent analysis by Brand Finance of the world’s strongest and most…

 Tire Group International (TGI), a leading global distributor of tyres and automotive products, is proud to announce its newest partnership as an authorised distributor for Hankook Tire. As part of…

Bridgestone is getting into the festival spirit early after teaming up with Kwik Fit to announce a major new partnership with Camper Calling Festival, as the brands look to connect…

Singapore headquartered Omni United’s flagship brand Radar Tyres announces that its Radar RED (Radar Elite Dealer) Program has exceeded 1,000 dealers across Europe. The Radar RED Program is designed to…

PRINX is launching its new social media channels as part of a refreshed digital communication strategy. With these new accounts, the tyre brand is creating a clearer and more direct…

First Line Ltd has strengthened its leadership team with the appointment of Lewis Wykes as UK Sales Manager. Wykes joins the aftermarket supplier with 22 years of automotive aftermarket experience,…

Magna Tyres Group has announced the acquisition of Forrez, the renowned Belgium-based tyre specialist and mobility service provider. The acquisition represents another major milestone in Magna Tyres Group’s international growth…

Bridgestone has been selected as the tyre supplier for the new Volkswagen ID. Polo GTI, providing bespoke Potenza Sport tyres for the first fully electric GTI in Volkswagen’s history. The…

Bond International has officially commenced construction of its new headquarters at its Pocklington site, marking a significant milestone in the company’s continued growth and long-term investment strategy. The state-of-the-art facility…

PRINX successfully launched its 2026 customer engagement programme at the opening round of the European truck racing season in Misano, Italy, welcoming around 35 business partners from across Europe. The…