Latest Tyre Industry News

Falken’s latest film, “A Monument to the Art of Racing” has won the coveted International Motor Film Award in the category “Best Event Film” at this year’s prestigious ceremony.  Falken…

Bridgestone is embarking on a tyre safety drive with motorists across the UK, after 81% admitted to never checking their tyres and only 14% described them as the most important…

Pirelli has created a bespoke logo to identify tyres that contain at least 50% materials of bio-based and recycled origin. The new marking – which depicts two arrows in a…

Apollo Tyres has signed a new three-year agreement to sponsor the FIS Alpine Ski World Cup, using the annual showcase of elite alpine skiing talent to raise global awareness of…

For the third year running, Bryce Menzies, in his Toyo Tires equipped Trophy Truck, has won the Baja 400. The 2023 baja 400 victory marks another milestone for Menzies after…

The First Stop and ETB Autocentres networks are showing their commitment to motorists like never before, after creating a new customer framework to raise standards amongst its staff, as well…

SAS Logistics is switching to an exclusive Michelin tyre policy across its commercial vehicle fleet – including eight biomethane-fuelled tractor units – as part of the company’s ongoing sustainability drive.…

One of the country’s leading parcel carriers, Yodel, have awarded a 5-year tyre management contract to Halfords Commercial Fleet Services. Greg Ward Commercial Sales Director for Halfords said: “We’re delighted…

Wigan Warriors is delighted to announce an extension of their partnership with international tyre manufacturer Davanti Tyres for a further two years. A partner since 2020, the multi-year partnership has…