At this year’s The Tire Cologne, ZC Rubber will present its latest portfolio of WESTLAKE and GOODRIDE tyres from 9 to 11 June, 2026 in Hall 8.1, Booth C050g, with a strong focus on products developed for the European market.
At this year’s exhibition, ZC Rubber will present new products scheduled for launch in Europe in the second half of 2026, alongside established truck and bus radial (TBR) range and selected previews of future developments planned for 2027.
A key highlight will be the WESTLAKE Sport RS2, an established ultra-high-performance tyre already proven in numerous drift events and known for its strong grip and precise control characteristics, along with a 180 treadwear rating. Through ZC Rubber’s continued collaboration with the Red Bull Driftbrothers, the tyre now features an upgraded rubber compound designed to deliver more consistent grip under extreme loads and high-intensity driving conditions.
The TBR portfolio on display will include already available products such as the WESTLAKE WSL2 and WDL2+, along with GOODRIDE S2, D3, and D4, covering steer and drive axle applications for long-haul and heavy-duty transport.
ZC Rubber will also preview selected 2027 developments, including the WESTLAKE Z-301 commercial van tyre, GOODRIDE All Season G-721, GOODRIDE SnowComfort G-518, and new TBR products such as WESTLAKE WTL2, WESTLAKE WTR OEM, and GOODRIDE M2.
Mr. Leo Liao, General Manager of ZC Rubber Europe, commented: “This year’s showcase reflects a much broader and more complete portfolio for Europe. From UHP and all-season tyres to all-terrain, mud-terrain and TBR solutions, we are bringing new developments across almost every major segment. This reflects how seriously we take the European market: we are listening to local needs, investing in the right products, and building a portfolio that better matches the needs of our European partners.”
ZC Rubber’s team will be present throughout the exhibition and looks forward to welcoming visitors and partners for meetings and discussions at the booth.
