The Yokohama Rubber Co., Ltd., has announced that its “ADVAN Sport V107” has received technical certification as original equipment on Mercedes-AMG’s new SUV, the GLB 35 4MATIC, which went on sale in Europe in December 2019. The GLB 35 can be outfitted with 21-inch 255/35ZR21 98Y size “ADVAN Sport V107” tyres.
“ADVAN Sport V107” tyres are the ultimate high-performance tyres in Yokohama Rubber’s premier ADVAN brand. The version of the “ADVAN Sport V107” that received technical certification for use on the GLB 35 was jointly developed with Mercedes-AMG to achieve the superior dry and wet performance required by SUVs. The tyre’s superior wet performance, achieved by adjusting the tread pattern’s groove area and using a specially developed compound, has earned the EU labelling system’s highest “A” grade. In addition, its structure and compound have been fine-tuned to deliver the superior handling and steering stability that are indispensable for high-power premium cars. In recognition of the tyre’s high standard, its sidewall bears the automaker’s “MO1” mark of approval.
The consumer tyre business in Yokohama Rubber’s new three-year (2021–2023) medium-term management plan, Yokohama Transformation 2023 (YX2023), aims to maximise the sales ratios of high-value-added YOKOHAMA tyres, namely the global flagship ADVAN brand, the GEOLANDAR brand of tyres for SUVs and pickup trucks, and various winter tyres. One of the key initiatives being implemented under this strategy is the expansion of ADVAN and GEOLANDAR tyres as original equipment on new cars.
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