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TyreSafe Briefing Returns to Face-to-Face Format at St George’s Park

The annual TyreSafe Briefing will once again take place in-person on Thursday 7 July at St George’s Park, home of the National Football Centre, in Burton Upon Trent. The Briefing, which has for the past two years taken place online due to the pandemic, will feature a high-profile line up of road safety stakeholders and tyre industry representatives who will deliver key information, demonstrations and interactive exhibits.

There is no fee to attend the Briefing, however only guests who have registered ahead of the event will be able to attend as spaces are allocated on a first-come, first-served basis. The Briefing is open to all supporters and road safety stakeholders who will be welcomed with refreshments.

The Briefing also sees the launch of TyreSafe’s annual Tyre Safety Month campaign materials, ahead of the calendar awareness month in October. The campaign materials provide a further push to raise the profile of tyre safety and performing regular checks, which the charity highlights throughout the year. The materials can be ordered online and many can be dual-branded by supporters.

Attendees will also have the opportunity to view selected displays and stands highlighting road and tyre safety initiatives or technology.

In addition, the TyreSafe Awards gala dinner will follow the Briefing in the evening of the 7th, celebrating and recognising achievements and work across the industry. Details of the categories and how to enter will follow shortly.

Stuart Jackson, TyreSafe Chair, said: “This year is a huge milestone for TyreSafe, as we celebrate reuniting the tyre safety community in person, once again, after a challenging period for everyone. The Briefing will be as inspiring as it is informative, with the core objective that is carried across all TyreSafe’s activities, which is to drive awareness about tyre safety. More than just an incredible networking opportunity, the Briefing provides crucial information and resources to continue with the life-saving campaigning that we do as a charity, and collectively with our supporters.”

For further information about the event, or to register your interest, please contact