THE TIRE COLOGNE 2021 with its digital supplement, TTC@home is cancelled due to the major challenges involved in carrying out trade fair events and the continuing travel restrictions due to the COVID19 pandemic. THE TIRE COLOGNE will now take place in May 2022 in the usual manner.
“Koelnmesse and the Bundesverband Reifenhandel und Vulkaniseur-Handwerk e.V. (BRV/German Tire Retailers and Vulcanisation Trade Association) as the industry sponsor have closely followed the development of the pandemic and the current political measures, and in particular analysed the potential consequences for the trade fair participants. Unfortunately, there has not been a significant improvement in the situation in Germany, Europe and the whole world, as had been hoped. As a consequence, THE TIRE COLOGNE in May will be cancelled and we will return to the cyclical even rhythm”, Oliver Frese, Managing Director of Koelnmesse, explains. Yorick M. Lowin, Managing Director of the BRV, also adds: “Together we are now focusing our attention on the event in the coming year, in order to again position THE TIRE COLOGNE as the leading global industry trade fair.”
THE TIRE COLOGNE will continue in its traditional regularity, meaning that the event will always take place in the even calendar years in May/June in Cologne. This early summer date has been firmly anchored in the international tyre and wheel industry for decades, closely coordinated with the needs of the industry, and was also adopted with the change to Cologne in 2018 at the express wish of the industry. The team of THE TIRE COLOGNE has begun sales activities for THE TIRE COLOGNE 2022, which will take place from 24 to 26 May 2022.
THE TIRE COLOGNE targets tyre manufacturers, tyre retailers, car service providers, workshop outfitters and all companies involved with the tyre and car industry. The event is organised by Koelnmesse and the industry sponsor, the Bundesverband Reifenhandel & Vulkaniseur-Handwerk e.V.
More information at www.thetire-cologne.com
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