Linglong Tire, a global leader in tyre manufacturing headquartered in Zhaoyuan City, Shandong Province, China, is pleased to announce the launch of its wholly owned subsidiary, Linglong N.A. Sales, based in Palm Beach Gardens, Florida and the appointment of Geoff Doster as President of the new company effective August 7, 2023.
To firmly commit to serving the North American customers, build stronger channels of sale, expand the reach of its proven tire products, after months of market investigation and strategic planning, Linglong Tire has decided to establish the new company, Linglong N.A. Sales, to expand its existing footprint in this strong tire market. The new subsidiary will harness the expertise and talent of a cohort of accomplished industry professionals, dedicated to propelling Linglong Tire to new heights in the foreseeable future. Strategically based in Palm Beach Gardens, Florida, this expansion promises a realm of fresh prospects and opportunities for customers, partners and friends.
Guiding this pivotal strategic expansion in a crucial market is Geoff Doster, an industry leader chosen by Linglong Tire. Geoff brings a wealth of experience from TBC Corporation, where he most recently held the roles of Executive Vice President, TBC as well as President & Chief Operating Officer of TBC Brands overseeing all TBC Brands and TBC International sales initiatives, including customer service, commercial tyre sales, equipment and non-tyre sales and operations. Geoff’s tenure at TBC spanned nearly two decades, and prior to that, he spent six years at Michelin focusing primarily on sales planning, operations and training initiatives.
“I’m deeply honoured to have been identified as the leader to spearhead the North American growth initiatives for Linglong Tire and eager to begin supporting our customers, dedicated teammates, valued partners and the industry as a whole,” said Doster. “The prospect of shaping the future of a brand that values quality, customers and teammates while striving to be a first-class enterprise is both exciting and rewarding.”
As President of Linglong N.A. Sales, Doster will lead initiatives geared towards enhancing brand awareness, cultivating marketing programs that create value for tyre dealers and assessing the value of all product segments that Linglong Tire offers. Doster’s first major initiative is the establishment of a leadership team in North America.
“Geoff is a respected leader in our industry and I’m confident that his extensive experience, leadership style, and entrepreneurial spirit will continue to propel us forward as we navigate our journey of strategic growth while never straying from our foundation, core values and steadfast commitment to our customers and the communities we serve,” said Linglong Tire’s Chairman and CEO Wang Feng.
Linglong Tire’s dedication to excellence, innovation, and customer satisfaction underscores its selection of Palm Beach Gardens, Florida, as the ideal location for its North American expansion. The company stands poised to extend novel and exciting opportunities to its valued customers, partners and friends.
This strategic move highlights Linglong Tire’s unwavering commitment to delivering unparalleled tyre products to the North American market.
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