Launch of the Latest Generation MICHELIN Pilot Sport and MICHELIN Primacy Tyres

The MICHELIN Pilot Sport 5 tyre: precision and driving pleasure for more miles 

Michelin is launching its new summer tyre, the MICHELIN Pilot Sport 5, intended for sports car and high-performance sedan enthusiasts.

Designed to offer a unique combination of sporting performance and longevity:

  • it is the best performing summer tyre among its main competitors in terms of life span for the sports category
  • it offers precision and exceptional reactivity in curves thanks to the Dynamic Response technology that has already proven itself in motorsport. A hybrid Aramid and Nylon ply forms a belt around the complete tyre structure to guarantee optimum transmission of driving instructions and to further increase driving pleasure
  • it also offers maximum control thanks to extremely good grip and braking performance on dry and wet.  The Dual Sport Tread Design technology allows for tread optimisation, with more performance in the wet thanks to the inner part of the tread and in the dry thanks to its outer tread blocks
  • the summer tyre has been designed to enhance vehicles thanks to a deep black velvet appearance. As a result, it was the 2021 winner of the “Contemporary Good Design Award” organised by Red Dot Award.

Following the MICHELIN Pilot Sport 4 tyre loved by users and winner of numerous awards, the MICHELIN Pilot Sport 5 tyre will be available in Europe in 50 dimensions from 17 to 21 inches, as of January 1. It will be available worldwide as of March 1. It launches the 5th generation of the Pilot Sport range.

The MICHELIN Primacy 4+ tyre: ever greater safety from the first mile to the last

Michelin is also launching its new MICHELIN Primacy 4+ summer tyre, designed for sedans and SUVs, for everyday journeys and long family trips.

It stands out with its better braking performance on wet ground when worn (4), offering ever greater safety from the first mile to the last. It owes this performance to the MICHELIN EverGrip technology, which cleverly combines two layers of rubber in order to offset the loss of tread depth and thus continue to better evacuate water when worn.

Safety from the first mile to the last, and a long life characterise the MICHELIN Primacy 4+ summer tyre, which is available as of January 1. It will be offered in 82 dimensions from 16-19 inches by March, reaching 121 dimensions from 16 to 21 inches by the end of 2022.

These latest generations of MICHELIN summer tyres cover the main summer uses by sports car drivers, and also everyday requirements. High performing over the long term, they can be used for longer and thus contribute to reducing their environmental impact.

Michelin’s ambition is to sustainably improve its customers’ mobility. The leader in the mobility sector, Michelin designs, manufactures, and distributes the tyres best suited to their requirements and uses as well as services and solutions to improve transport efficacy. Michelin also puts forward offers that allow its customers to enjoy unique moments when traveling. Michelin also develops high-technology equipment intended for multiple fields. Based in Clermont-Ferrand, Michelin is present in 170 countries, employs 123,600 people and operates 71 tyre factories that, together, produced approximately 170 million tyres in 2020. (www.michelin.com).

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