Premium tyre maker Hankook expands its presence in Europe with a new branch office in Vienna Schwechat. From now on, the important Swiss and Austrian markets will be serviced directly. Due to the constantly growing importance of both sales markets, the tyre maker has settled in the Austrian capital with the aim of establishing the Hankook brand with a double-digit market share in Austria and Switzerland.
Han-Jun Kim, President of Hankook Tire Europe says: “For us, developing the Swiss and Austrian markets with a new branch office is essential for Hankook’s strategic expansion in Europe. Now we can offer an even better service to our customers there and locally support the demand for our premium tyres.”
“With the expansion of our sales team to Austria and Switzerland, we want to grow sustainably in both countries and significantly increase our market share,” adds Soo Won Chang, Managing Director of Hankook Austria and Switzerland. “We will intensify the support of our Austrian and Swiss customers with the new Viennese branch office to fully leverage our brand potential in the future.
