Halfords has appointed Jess Jones as Director of Fleet Solutions, effective 1 April 2026, as the business accelerates growth across their fleet operations.
Jones joins Halfords with extensive experience spanning fleet, leasing and B2B mobility, where she has led national account and operational teams and delivered growth through long-term customer partnerships. Her expertise includes fleet strategy, commercial development and building scalable service propositions for business customers. She joins from her role as Sales Director at Sixt UK and prior to that, was Director of National Fleet Sales at ATS Euromaster.
The appointment reflects Halfords’ continued investment in Fleet Solutions as a strategic growth area, supporting businesses through its nationwide garage network with integrated maintenance, servicing and mobility solutions designed to improve vehicle uptime and help manage operating costs.
Adam Pay, Managing Director of Garages at Halfords, said: “Fleet is a significant growth opportunity for Halfords, and Jess brings deep sector expertise alongside a strong track record of building high-performing teams and customer partnerships. As fleets face increasing cost pressures and operational complexity, our national scale and service capability position us strongly to support customers. Jess’s leadership will help us accelerate momentum and unlock further opportunities in this important market.”
Jess Jones said: “I’m delighted to be joining Halfords at such an exciting point in its growth. The business combines a trusted consumer brand with a powerful national servicing network, creating real potential in fleet. I’m looking forward to working with colleagues and customers to build on the strong foundations already in place and further develop a differentiated, customer-focused fleet offering.”
