Michelin has announced the appointment of James Dimmock as Commercial Communications Manager for the UK & ROI.
James brings a wealth of experience to the role including a successful career of over 20 years within Michelin. He has held a number of senior communications and marketing positions across the business both globally and locally, most recently as Social Media and Influencer Manager. In his new role, he will lead the Michelin UK and ROI commercial communications activity across PR, social media and influencer management, supporting the continued growth of the brand.
Working within the Michelin communications team, James will be responsible for shaping the brand’s commercial narrative, strengthening relationships with media and creators, and delivering innovative content across the group’s digital platforms.
Commenting on the appointment, John Howe, Managing Director at Michelin UK, said: “James has already made a significant contribution to Michelin communications activity in the UK & ROI. His deep understanding of our business and products, combined with his strategic and creative approach, makes him ideally placed to lead our commercial communications as we continue to evolve our brand.”
James Dimmock said: “I am excited to be taking on this new role at Michelin. It is a privilege to continue building on the work we have already achieved and to help drive the next phase of our commercial communications strategy across the UK & ROI.”
James is based at Michelin’s Tyre Plc headquarters in Stoke-on-Trent and reports into the Northern European Communications team.
