Zhongce Rubber Group Co., Ltd. (ZC Rubber) unveiled its latest lineup of WESTLAKE and GOODRIDE tyres engineered specifically for European roads, marking a major highlight of the company’s presence at Autopromotec 2025. Designed to meet the continent’s rigorous performance and safety standards, the new offerings span passenger, all-season, winter, and commercial segments, featuring several A- and B-rated wet-grip models.
Passenger & All-Season
Winter
Commercial
The WESTLAKE Gen II Series is already on the market, with other models scheduled for phased release across Europe in 2025 and early 2026.
“Every tyre we showcased at Autopromotec demonstrated our dedication to Europe’s regulatory standards and real-world driving needs,” said Leo Liao, European Sales Director of ZC Rubber. “We’ve shown how WESTLAKE and GOODRIDE not only meet but anticipate the evolving demands of European consumers and professionals.”
With its latest WESTLAKE and GOODRIDE offerings, ZC Rubber strengthens its commitment to the European market—delivering tyres that meet the region’s highest standards for safety, performance, and reliability. The company continues to innovate with purpose, supporting the diverse mobility needs of European drivers and fleets alike.





