From 14 to 16 August 2026, Real legend Roberto Carlos, in his capacity as an official ambassador of Real Madrid, visited Linglong Tire’s headquarters in Zhaoyuan and met with high-ranking representatives as well as numerous customers and partners of Linglong.
Carlos was a guest at Linglong’s headquarters in Yantai, at Linglong’s main plant in Zhaoyuan, had smart production explained to him, explored the research and development centre and visited the company’s own Sino-Asia test track, the largest and most modern test centre in China. “All this is more impressive and professional than I had imagined,” Carlos remarked during the visit. The Real legend marveled at the 63″ OTR tyre, the world’s largest tyre on display in front of Linglong headquarters and met with Linglong Tire Chairman Wang Feng and CEO and President Lingkun “Andy” Zhou for a panel discussion.
Linglong Tire has been Real Madrid’s Global Tyre partner since 2024 and will continue this commitment in the 2026/2027 season with nine-time UEFA Champions League winners Real Madrid, who kick off the new Primero Division season on 26 August 2026 with a home game at the Estadio Santiago Bernabeu against Real Sociedad San Sebastian. As a Global Partner, Linglong Tire will have an extensive presence on the digital boards at the Estadio Santiago Bernabeu at all La Liga and Copa del Rey home games. The Linglong Tire logo will also be featured on the partner boards in the stadium as well as on the official Real Madrid website. VIP hospitality contingents, advertisements in the digital and printed Real Madrid magazines, TV spots on Real Madrid TV, the right to use the cooperation logos and extensive integration into the club media activities round off the sponsorship package.
